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DiscountIF SMASHES crowd funding target!

Thought Leader

DiscountIF SMASHES crowd funding target!

You may remember that a few months back we were spreading the news that previous Pitch to Rich semi-finalist and Pioneers, DiscountIF had launched their incredible e-commerce business idea on Seedrs, the crowd funding platform.

The premise of DiscountIF is to reinvent how customers buy online. When purchasing a new TV for example, with DiscountIF you are given the opportunity to win back either part or all of your money based on the outcome of a sporting event. If the item you’re buying has the condition of Manchester United winning their next game, and they do, then you will get back whatever percentage of your money was previously stated.

We are so excited to tell you that since starting their Seedrs campaign they have not only reached their target, but they’ve succeeded it! Seedrs have also featured DiscountIF on their homepage as the trending business of the week for investment which we can all agree is HUGE.


Founder and CEO Lewis Holland said:

“Crowdfunding is changing the way that people invest, and we are changing the way people shop. We are a company of firsts, so this felt like an appropriate way to raise new finance”

Jeff Lynn, the CEO of Seedrs, shared his excitement in having such a revolutionary shopping platform appear on his site.

 “We’re excited to have the DiscountIF campaign on Seedrs – its innovative nature gives a fresh approach to ecommerce.”

You can take a look at the  DiscountIF site now and begin taking advantage of their amazing offers already.

We know there’s huge things in the pipeline for these guys, massive congratulations and we can’t wait to start buying and saving with them!