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#AskAPioneer your questions – meet Olly Bolton

Thought Leader

#AskAPioneer your questions – meet Olly Bolton


_66Lnl0_.jpgOn Wednesday 3 May we have the founder of What A Melon, Olly Bolton answering your questions in our #AskAPioneer LIVE Twitter Q&A!


Olly launched What A Melon as a natural hydration watermelon drink. Within their first year What A Melon crowdfunded over £700K – and even ended up winning the Crowdfunder award in VOOM 2016! How did they make such a big impact in a short space of time?


What A Melon has been stocked in shops across the UK including Sainsbury’s, Whole Foods and Itsu – just to name a few! How did Olly approach and get the interest of buyers? 

From watermelon suits to What A Melon painted bikes and buses – Olly knows how to get a brand noticed. Which of his stunts made the biggest difference to his business?


It’s your chance to ask Olly how he got his brand noticed.


  • Want to know how to run a successful crowdfunding campaign?
  • Need advice on creating publicity stunts that work?
  • Want to find out how to get your product stocked in supermarkets?

Ask Olly by commenting below or tweet your questions with the hashtag #AskAPioneer.


You don’t want to miss out on this!

We’re mixing it up next week! Tune in
@vmpioneers on Wednesday 3 May 12:00 pm – 1:30 pm to see Olly answer your questions LIVE on Twitter.





Hi Olly,


Thanks for keeping us hydrated using delicious watermelons!

As a somewhat unusual startup (divining), I wonder what strategy you found most effective to launch and get ahead with your novel idea.

Also, what is the best way to keep people excited about it?


Thought Leader

Thanks for your question @Freya! I'll make sure it's on the list to ask Olly next week. If you have a Twitter handle please let me know what it is so I can make sure you are notified when Olly gives his answer. Smiley Happy