A few points here: I think a database with clear indications would be helpful. However, I dare to suggest that, apart from the VoomTour, more regular meeting opportunities would be beneficial to entrepreneurs.
How about using the fab Virgin Money Lounges? I am a member, they are great and greatly underused.
As a Diviner, I thought of offering my services for a dowsing demonstration, a spot of tasseography, or more. It could be a way to liven them up, add value and make them more interesting. Plus, a very valuable showcase for many start-ups. Any thoughts on that?